The Digg effect
I read before about the amazing effect of social networks on one’s blog traffic, but now that I saw it on my own blog I’m really impressed. Two days ago I wrote a short post about Outbrain, an interesting attempt to take real advantage of the capabilities of RSS. A reader that thought that the story and the company deserves exposure than my humble blog posted the story on Digg. The results were simply amazing:
Traffic Info in the past 30 days
The ability of Digg to drive traffic and to direct attention of large groups of people is extremely impressive. I hope that Outbrain got more Alpha users as a result, it will only help to improve the matching algorithm.
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My feeling is that though the Digg effect (what ever happened to "the Slashdot effect"?) may increase traffic temporarily, it doesn't benefit you as a blogger, since Digg readers are just that --- Digg readers, not It Looks Obvious readers. They don't tend to come back to websites they got to using Digg, trusting that it will float any quality content found here anyway. And the same is probably, in a degree, true for Outbrain.
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I agree with you. In fact my RSS subscribes number remain with no change which is good indicator for the amount of "It looks obvious" visitors. I also don't think that this blog is a good match to Digg readers since it is usually not about technology.
It was interesting, however, to see the herd galloping through the blog, bringing the blog into the web 2.0 revolution :)
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Ingrid
btw..had a busy week plus weekend doing political work..will have to give you part two this week, that is, if you don't 'hate' me already!
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